
I. Today in the News
There is so much going on in the news these days–big events that have major potential to influence the future of our nation and freedom. Unfortunately, almost all the news is reported with strong partisan leanings. The slant and spin are frequently overwhelming. To respond, I’ve decided to do an in-the-news series that steps away from current partisan spin and addresses the big news of the day from the perspective of the U.S. Constitution and the viewpoint of the American Founding. It will give readers a different way to look at things. I’ll try to keep these brief and to the point, just a few paragraphs per post. I hope you will comment and share so this can influence people…II. July 2019: Media Spin

Survivor – Media Style

- Ratings depend on a battle between two sides
- How strongly people hate one or both of the sides drives ratings, the more intense the hate, the higher the ratings
- To get non-interested people to start watching the show, you need to get regular people talking about the villains they hate on the show (so the uninterested people will hear about the controversy in strong enough terms that a number of them tune in)
- The battle and controversy must escalate each week, to keep people watching
- Viewers must know that a major showdown (a finale) is coming, and that it will portray high drama with a clear winner who takes all the spoils and a loser who is sent home with nothing [in politics, this finale is the next major election]
- Only hated villains increase ratings drastically, so the job of producers and reality-show participants is to exaggerate and dramatize the conflict, over and over, the more the better
- If you want to win, you need to be seen as strong and trying hard but also vulnerable, you need to be attacked and hurt, “bloodied” by your enemies and opponents, but refusing to give in or give up, to the point that many viewers are rooting for you (as much as they are simultaneously wanting the villains to lose, and as much as half the viewers are hating you and seeing you as the villain)
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